Résumé
We develop a general, tractable framework of multilateral vertical contracting, which places no restriction on tari§s and fully accounts for their impact on downstream competition. Equilibrium tariffs are cost-based and replicate the outcome of a multi-brand oligopoly, a finding in line with the analysis of a recent merger. We provide a micro-foundation for this framework, before analyzing the effect of RPM and price parity provisions, and of resale vs. agency business models. Finally, we extend the framework to endogenize the distribution network; we also consider mergers and show that their impact on the distribution network can dominate price effects
Mots-clés
Bilateral contracting; vertical relationships; agency; resale price maintenance; price parity clauses;
Codes JEL
- D43: Oligopoly and Other Forms of Market Imperfection
- K21: Antitrust Law
- L13: Oligopoly and Other Imperfect Markets
- L42: Vertical Restraints • Resale Price Maintenance • Quantity Discounts
Référence
Patrick Rey et Thibaud Vergé, « Secret contracting in multilateral relations », TSE Working Paper, n° 16-744, décembre 2016, révision décembre 2020.
Voir aussi
Publié dans
TSE Working Paper, n° 16-744, décembre 2016, révision décembre 2020