Consumer search costs, entry and quality in online markets
Internet and digitization changed markets by eliminating prices and reducing consumer search costs. Despite little evidence, consumers, firms and regulators are concerned about the effects of search costs on non-price outcomes. In this lecture, Daniel Ershov (Assistant Professor, TSE) talks about using a natural experiment on a mobile app store to investigate how changes in search costs affect non-price outcomes (product entry, design and quality) in online markets.
This event will close the welcome day. All students are expected to attend the lecture.
September 09, 2019 - 5.00 pm - Manfacture des tabacs (amphithéâtre MB 1)